Why Content Marketing Sucks

[Sometimes it’s best not to try to provide 7-step answers but to encourage people to start thinking in a new direction. That’s the intention of this post.] There’s a problem with Content Marketing, a big problem. It’s an issue we need to take very seriously. Before it’s too late. Because the more we blindly engage [...]

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We are now an Optimizely Solutions Partner!

Marketers know that providing real-time, personalised and relevant messages to their customers boosts performance.  This type of marketing requires good data, a level of customisation and most importantly a test-and-learn approach.  Optimizely is a great platform to allow for marketers to better understand what works onsite, and improve their websites. Here at Stream:20, we take [...]

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Stream:20 are hiring

Job Description If you are working in a client-side digital marketing role, consider joining us as a consultant at Stream:20. We are currently growing our high-calibre team and we are looking for talented, professional, experienced individuals to consult on big-brand client engagements. As a Stream:20 consultant you will spend time working on-site at the client’s [...]

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Posted in Resources |

The unconventional guide to micro conversions

Every business has their list of business objectives. These are usually to get to the end goal – the macro conversion – but what about the little things that push you towards this bigger objective – the micro conversions. Micro conversions can be one of multiple calls to action; for example, they might be the [...]

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Growth Hacking for Enterprise – what it is and how you can use it

On 17th July 2014, Serge Milbank, Co-Founder, Stream:20 gave this presentation on Growth Hacking for Enterprise, at the Figaro Digital Marketing Conference. Growth Hacking for Enterprise – what it is and how you can use it from Serge Milbank     Follow @eumeus   For more information, take a look at our other articles on [...]

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Posted in Growth Hacking, Resources, Slideshare, Stream:20 News |

11 GROWTH HACKING PRINCIPLES that you must know – Part 2

With so many marketers now talking about Growth Hacking it may be helpful if we go back to the essential tenets that make any growth hacking activities succeed. Ignore these and you’ll be whacking rather than hacking; groaning rather than growing.  Don’t forget to catch up on 11 GROWTH HACKING PRINCIPLES that you must know [...]

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